Welcome to The Matrix Group
Our market has a population of 479,198, which ranks 115th among major metropolitan areas in the US. Its demographic profile provides a well-balanced representation of the US population.
Featured Service: Focus Groups
The location of our focus group center is convenient and accessible to one of Lexington's most popular shopping and dining areas. There is plenty of free parking, and our one-story building has handicap accessibility and a separate client entrance.
We have an on-site professional staff who are knowledgeable, courteous, and focused on ensuring the success of your project.
Click below to find out more about our focus group services and facilities.
Featured Research: 2013 Lexington Quality of Life Survey
We asked Lexington residents for their opinions about various aspects of living and working in Lexington. Click below to view or download a summary of the research results.
What We Can Do For You:
- Quantitative Research
- We provide a full line of quantitative research services, including online, mobile, phone, and mail surveys, as well as data processing, analysis, and reporting.
- Qualitative Research
- We have a state-of-the-art focus group facility, and provide a full line of qualitative research services, including focus group hosting and moderating, as well as field and recruiting services.
- Custom Services
- Our custom research services include product and website usability testing, strategic marketing plans, marketing & merchandising services, and regional and national project management.