Welcome to The Matrix Group
Our market has a population of 479,198, which ranks 115th among major metropolitan areas in the US. Its demographic profile provides a well-balanced representation of the US population.
Featured Service: Focus Groups
The location of our focus group center is convenient and accessible to one of Lexington's most popular shopping and dining areas. There is plenty of free parking, and our one-story building has handicap accessibility and a separate client entrance.
We have an on-site professional staff who are knowledgeable, courteous, and focused on ensuring the success of your project.
Click below to find out more about our focus group services and facilities.
New For 2014: Care - Share - Aware
This year, The Matrix Group launched a new community engagement initiative that supports worthy causes that
help empower change to improve lives. The Matrix Group will identify a noteworthy cause or organization each month, with a goal of
generating awareness and communicating with our extended audiences the importance of donating to commendable causes.
In the month of March, The Matrix Group proudly highlights the work of Seedleaf.
Click below to find out more about the Care - Share - Aware intiative, and Seedleaf.
What We Can Do For You:
- Quantitative Research
- We provide a full line of quantitative research services, including online, mobile, phone, and mail surveys, as well as data processing, analysis, and reporting.
- Qualitative Research
- We have a state-of-the-art focus group facility, and provide a full line of qualitative research services, including focus group hosting and moderating, as well as field and recruiting services.
- Custom Services
- Our custom research services include product and website usability testing, strategic marketing plans, marketing & merchandising services, and regional and national project management.